Liquid Effects Medium-Hold Styling Gel Liquid Effects Medium-Hold Styling Gel

Q. What happened to the Liquid Effects Extra-Firm Lotion?
A. We updated the product's label to better align with the user experience and feedback we’ve received from our valued customers. The new name, "Medium-Hold Weightless Styling Gel," reflects the product’s lightweight gel consistency, which differs from the previous label description as "Liquid Effects Extra Firm lotion". This change aims to provide clearer expectations for our customers regarding the product's performance. The formula, despite discrepancies in the labels that are working through the marketplace, has not changed.

Q. What makes AG formulas unique?
A. AG formulas are free of drying sulfates, are 100% vegan and cruelty-free. All our formulas meet or exceed leading “clean” ingredient programs. Great product, cleaner and kinder formulas.

Q. What happened to the Liquid Effects Extra-Firm Lotion?
A. We updated the product's label to better align with the user experience and feedback we’ve received from our valued customers. The new name, "Medium-Hold Weightless Styling Gel," reflects the product’s lightweight gel consistency, which differs from the previous label description as "Liquid Effects Extra Firm lotion". This change aims to provide clearer expectations for our customers regarding the product's performance. The formula, despite discrepancies in the labels that are working through the marketplace, has not changed.

Q. What makes AG formulas unique?
A. AG formulas are free of drying sulfates, are 100% vegan and cruelty-free. All our formulas meet or exceed leading “clean” ingredient programs. Great product, cleaner and kinder formulas.